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About Me
Hi! My name is Jenny Griffin and I want to welcome you to Leading for Greater Good! I am new to the entrepreneur world and excited about what is to come! My belief is that we are all leaders in some form or fashion. A GREAT LEADER is one that knows their people and helps them dig deep to find their why for doing what they do. Once a person is connected with their why, they feel a deeper sense of purpose. When they feel a deeper sense of purpose and couple that with their passion, there is no limit to their achievements.
My hope for this site is for it to be a place of inspiration to you! Maybe you will come across a concept that sparks an idea in you that you can carry out into your daily life and into the lives of others. Maybe you will find a way to make a connection with someone via this site. Maybe you will be entertained by this site. Maybe this site will cause you to venture out into unknown territory, such as what I decided to do with studying entrepreneurship.
Speaking of unknown territory, website building is something I have very little experience in so bear with me as this site is a work in progress, but aren’t we all?
The Blog
Popular Articles
Digital Ad Analysis
SF Lunar New Year Parade https://aef.com/ad-campaigns/sf-lunar-new-year-parade/ The focus of the ad is McDonald’s and specifically, their Big Mac. Exciting colors, dancing, singing, etc. with the San Francisco lunar new year parade celebration evokes happiness....
Print Ad Analysis
Sauces https://aef.com/ad-campaigns/sauces/ McDonald’s “limited time” sauces are being advertised. The design is sleek and simple to focus on the suspense of what this new sauce is, as they have the label with larger font hidden. The reader can see in fine print, the...
Outdoor Ad Analysis
Moth Listen Harvey Nichols is the beauty brand being advertised. Humor is evoked with the moths being attracted to light and the lady having a light bulb as a head. Just a few beauty products are shown to peak the viewers’ curiosity. The moths are intently focused...
TV Ad Analysis
SEESOUND Listen Here SEESOUND, the world’s first smart home hearing system is the focus. Soft music is playing in the background and starts out with a lady sitting on a couch in a home setting, signing, as someone is narrating what she is saying, “My friend came over...
Radio Ad Analysis
Sad Glad Bag Listen Here Glad trash bags are the focus. The entire ad via a song, tells a story from the“sad” Glad bag’s point of view. Emotion is evoked with the song, catchy tune, funny lyrics (got no legs nor free will), sound effects, and different tones with...